I did a degree in Business Administration at the Universitat Pompeu Fabra (2002) and a Master’s degree in Marketing from IDEC-Universitat Pompeu Fabra (2007).
I started my professional career in market research at Product Sensory Consulting Group, being in charge of food and beverage projects related to Product test and Sensory analysis. After two years and a half, I moved to TNS Consumer working as client executive, running projects of several areas (innovation, brand&ad, retail). At TNS, I worked for important national and international companies of FMCG sector, for more than four years. Finally, I also worked for Novartis as market research analyst.
I am currently Project Manager at Creafutur Foundation with more than 10 years of professional experience at national and international level in the areas of market research and marketing.
As Project Manager at Creafutur Foundation I have experience in Sustainable Mobility, Smart City and Circular Economy projects understanding consumers’ needs and trends