Category Archives: Case study

  • Circulab, a new way of redesigning business model

    Article published in Renewable Matter May-June 2016. Full article on : www.renewablematter.eu The Circulab is a game, with its own board, that can help a company plan its own virtuous business model. It stimulates creativity and innovation, relying on cooperation instead of competition.   Circular economy is not just about rethinking waste manage...

  • How to design a regenerative business model

    During the Disruptive Innovation Festival organized by the Ellen MacArthur Foundation, Brieuc Saffré and Nicolas Buttin, the co-founders of Wiithaa, presented a way to create virtuous business models, conciliating economy and environment, thanks to the Circulab Game. “Trash is nothing more than a design error” as said Gonzalo Muñoz. ...

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